The idea for SNUBA was conceived in 1985 by Michael Stafford, then a ski shop owner located in the small mountain community of Soda Springs, California.
Having spent many years traveling, snorkeling and scuba diving, Michael recognized a vast gap between the number of people snorkeling, and the number of people scuba diving. He believed there was an opportunity to develop this market. The word SNUBA popped into his mind immediately. SNUBA is the perfect cross between snorkeling and scuba diving. SNUBA participants breathe through a regulator attached to an airline that receives air from a tank nestled in an inflatable raft on the ocean’s surface. With SNUBA, one can dive up to 20 feet below the ocean’s surface!
Snuba International Inc wanted to get a mobile application developed to provide operators a convenient way of booking snuba diving for customers. They were initially using a web platform but operators were not able to use it for booking on remote islands because of the non-availability of the internet. We were asked to enhance the online platform and develop an Android application from scratch.
Key Challenges:
After an in-depth assessment and consultation, we developed the following solution:
The Android app and enhancements to the online platform enabled Snuba International to streamline and speed up its business process. Operators were able to do the booking from remote islands. Administrators were able to analyze region-wise booking reports to formulate future sales policies.