RedQuanta is a global business transformation firm that provides brands with the most intimate knowledge of consumer expectations and experiences.
RedQuanta helps consumer-centric brands run mystery audits to evaluate customer experience of their products and services. These audits have different goals such as finding inconsistencies between expected and actual customer experiences, identifying integrity gaps, and identifying the expectations of a specific customer segment, among others.
These audits help organizations in streamlining their processes, improving customer experiences, and maintaining consistency of their services across regions.
RedQuanta had an online survey platform where customers managed their mystery audits, mystery shoppers provided feedback, and reviewers validated the feedback and generated client reports. On this platform, administrators used to manually set mystery audit questionnaires for clients, assign feedback of shoppers to reviewers, and assign mystery shopping assignments to shoppers. The main goal of RedQuanta was to automate all these tasks.
After understanding the clients' requirements, we developed the following solution:
These enhancements resulted in the automation and customization of key processes of mystery audit campaigns. As a result, clients were able to conduct their fully customized audit campaigns and the productivity of RedQuanta administrators increased as they were relieved from repetitive tasks.